# How to have a successful launch

A successful launch means filling or exceeding the raise amount for your token. A healthy community and post raise marketing will take your token to the next level. To achieve a successful launch and healthy community post raise, you must ensure that your pre-launch is smooth.

> *<mark style="color:orange;">As a rule of thumb, you always require 20% of raise as marketing budget. If you are raising 100k usd for your token, you should spend 20k usd for the smoothest launch possible</mark>*

Speak to a DxSale Community Moderator and Customer Specialist for more information regarding [Dx Marketing and Incubation](/why-choose-dxsale/dx-marketing-and-incubation.md)

<figure><img src="/files/6Y9pIDM50I43wYokzC0t" alt=""><figcaption></figcaption></figure>

Follow this check list to have a successful launch:

* [ ] Background Check via Dx partner
* [ ] Auditing smart contract via Dx partner
* [ ] Building Community / Investor&#x20;
  * [ ] Creating pre launch PR via Dx Marketing
  * [ ] Creating a pitch deck for institutional buyers
  * [ ] Creating a Road map
  * [ ] Ensuring there are enough community for buy pressure via DxMarketing
    * [ ] Gain active community by being active and having activities
  * [ ] AMA amongst call channels on telegram / discord / binance live / twitch / twitter space via DxMarketing
  * [ ] White listing and private sales via DxSale white listing
  * [ ] Creating a white paper / lite paper
* [ ] Post Launch listing on coin websites
  * [ ] Coinsniper
  * [ ] Coinmarketcap
  * [ ] Coingecko
  * [ ] Others
* [ ] SEO building via Dx Marketing
  * [ ] News Articles
  * [ ] Mass youtube release
* [ ] Beta testing of product / service post launch


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